Claims assessment · Target claim
100% reusable, recyclable or compostable packaging by 2030 (by volume)
Typical treatment across five regimes. Every verdict below is tied to a stated legal hook.
Market comparison
How this claim is typically treated
Five major markets · one reviewed comparison
| Market | Typical treatment | Legal basis | What is required |
|---|---|---|---|
| European UnionEU | Conditional | View legal reasoningUCPD; PPWR context | 'Work towards' framing preserved where not achieved; per-format progress; actual-recycling rates not implied. |
| United KingdomUK | Conditional | View legal reasoningCMA Code | Volume basis + progress. |
| United StatesUS | Conditional | View legal reasoningFTC 260.8 | Infrastructure caveat for 'recyclable/compostable'. |
| CanadaCA | Conditional | View legal reasoningCompetition Act s.74.01(1)(b.1) | Coverage testing. |
| AustraliaAU | Conditional | The cited source is recorded in the assessment. View legal reasoningACL s.18; APCO targets | APCO-consistent measurement. |